Dan Winer

I lead design teams, and write for the designers shaping what gets built.

I'm Dan Winer, Director of Product Design at Kit. 44.7K+ product designers trust my writing on AI and design strategy. I'm open to conversations with a small number of partners that fit that audience.

Dan Winer working at a laptop

For design-tool partners

My audience is product designers and design leaders: the people choosing, using, and recommending the tools their teams depend on. My most-read writing is about designers building with AI; a relevant partner shows up inside that conversation, not beside it.

Sponsorships here are rare by design, and I'll only recommend products I would put in front of my own team.

44,911LinkedIn followers
491KImpressions / 90 days
3.6%Engagement rate
157KMembers reached / 90 days

Example LinkedIn posts

I'm exploring AI for better product outcomes, not just faster execution. 84,286 impressions · 2,137 engagements I built a UX audit skill for Claude, and shared exactly how. 77,090 impressions · 5,484 engagements This is the kind of AI content I'd like to see more of. 66,381 impressions · 705 engagements

For audience data and rates, request the media kit:

The full kit covers audience breakdown, sponsorship formats, rates, and campaign benchmarks.

Or message me on LinkedIn.

Design leadership, practised daily and taught in public.

I've been designing since 2007 and led design and research teams across six companies, from early-stage startups to established SaaS businesses. Today I'm the Director of Product Design at Kit, the email-first operating system for creators.

Everything I publish comes from the day job: connecting design to business outcomes, running discovery, building influence with stakeholders, and, lately, working out what AI actually changes about how product design is done.

I live in a small surf town on the Atlantic coast of southern Spain. When I'm not working I'm on the ocean, on the beach with my kids, or making tacos.

  • KitDirector of Product Design, now
  • PandaDocHead of Design, Solutions
  • Smile.ioHead of Design
  • Watching ThatLead Designer
  • WegoWiseHead of Design
  • TIME CO2Design Consultant
Dan Winer
Tarifa, Spain

Writing

I write on LinkedIn about design strategy, influence, and career growth: around two essays a week plus a weekly curation. My current series on AI for better product outcomes is consistently the most-read work.

There's also a free email course and blog at designcareer.guide.

Recent appearances

Dive Club How to become more strategic and advance your career Podcast UX Institute AI won't fix bad UX: SaaS bloat, design systems & product strategy Podcast UX Playbook How designers build influence, with Christopher Nguyen Live AMA Beyond UX Design Taking a strategic approach to your UX career Podcast Design Aloud Get a head start for your design career Podcast

Strategy and Influence for Product Designers

My course is a blueprint for moving from design executor to strategic partner: articulating the value of your work, owning product discovery, presenting with impact, and building a design vision that aligns a team.

It started as a live cohort course on Maven, taught to 84 designers. It's now self-paced, rebuilt around what worked live: 30 video lessons plus ready-to-use templates and frameworks.

View the course

4.8 / 5 · 26 reviews on Maven
“Hands down the best product strategy course I've ever taken. I feel more confident and equipped to be a stronger strategic partner and leader.”
Cindy · Senior UX Designer